MRS reports on AI
MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.
The research sector must be representative of the changing world around us. The only barriers to progress should be personal choice and professional capability.
Tell me more
Research and analytics play complementary roles in providing insights into behaviour and market trends. Get involved with the new council.
Tell me more
Addressing the many challenges we face across the sector in attracting, supporting and retaining the best possible talent.
Tell me more
MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.
Other
Imagine a room full of agency leaders, just like you, eager to have serious conversations, share ideas and hear inspiring stories of success about growth, leadership and development. That’s exactly what you’ll get at Agency Owners & Leaders 2024.
Thursday 21 November
London
09:30–17:45
Conferences
Delighting internal customers with a world-class in-house research function
Eight unmissable sessions addressing the top operational, strategic and methodological issues facing client-side teams. Find out how to deliver a responsive, innovative and impactful first-rate research function that is trusted and relied upon by the C-Suite.
Thursday 05 December
Online
09:30–16:00
Conferences
Our annual AI conference showcases the innovative ways in which AI is reshaping market research.
AI continues to reshape insight generation. This one-day conference will evaluate the potential for AI in market research, highlighting innovative applications trailblazers are employing now and future applications the sector is working towards.
Thursday 23 January
London
The Global Data Quality initiative is tackling risks to data quality in the market and social research, consumer insights and analytics industry.
Training
Learn basic theory and practice moderating in a safe environment, with supportive feedback and coaching.
Monday 02 December
Virtual training course
09:00–17:00
Training
Create stories that showcase the brilliance of your insights and result in highly engaged audiences.
Monday 02 December
Virtual training course
13:00–15:30
Training
Take information and find key messages through taught material and 'hands on' learning.
Tuesday 03 December
Virtual training course
09:30–16:45
Our newsletters cover the latest MRS events, policy updates and research news.